The Residence Club at Geneva National
Lake Geneva, WI -
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DCP was retained to assist with all aspects of the launch of The Residence Club at Geneva National,
located in Lake Geneva, Wisconsin. Residence Club owners have full, multi-generational Geneva National
Golf Club privileges while in residence. Geneva National Golf Club is a world-class golf destination featuring championship courses designed by Arnold Palmer, Lee Trevino and Gary Player. The Club residences
are 2,700-sq.-ft., three-bedroom homes situated on the 15th fairway of the Trevino course.
DCP developed
the ownership structure, pricing strategy, owner use plan, and the sales and marketing programs. It is also
responsible for ongoing supervision of marketing and sales. The Residence Club at Geneva National is managed
by DCM Hospitality.